Microsoft is unveiling the most awaited new Windows Phone 8, but the problem is that it has a lot of complications coming along with it. The most important setback when weighed with others is the fact that almost none of the phones today in the market are upgradeable to the Windows 8 operating system. Even if it is upgradeable, most of the devices don’t seem to support it. Although the software will bring Windows phones closer to PCs and tablets running the new Windows 8, changing its phone software at such a basic level however means that it will be difficult to install on existing Windows phones. The Windows 8 upgrade is thus at an all time low of sorts.
A prominent example is that of Nokia’s, where the mobile manufacturing giant recently unveiled a new series of smartphones running on Windows 7. They stated that they believe that the Windows Phone 7 will live on since despite the release of what will be an incompatible upgrade.
Microsoft in the Market
Microsoft is currently trying hard to get a large enough coverage in the mobile operating system market, a market which is now dominated by Google and Apple developed operating systems. With its planned software updates, and the Surface tablet computer it introduced earlier this year, Microsoft is taking dramatic steps to ensure that it plays a major role in the increasingly important mobile market.
Yet after all these aforementioned dramatic steps, Microsoft will have to play second fiddle to the global leaders in Google and Apple. As of today, IDC estimated that 2.2 per cent of the smartphones shipped worldwide in the first quarter of this year ran Microsoft’s software, compared to 23 per cent for Apple and 59 per cent for Android. The only sphere where Microsoft has seen some success is in the case of US wireless carriers which always seem to employ Windows for all their functions.
The features are laudable still
Windows 8 will provide for expandable memory cards just like the Android phones do. It will make use of more than one core processor, so as to improve the speed and efficiency. The new software will also work with near-field communication chips, allowing phones to be used in place of credit cards at some payment terminals. Also, the new NFC technology will simply enhance the connectivity with similar phones.
All these might just make the Windows 8 upgrade worthwhile and let people turn a blind eye to all the minor errors.